The Effects of Strategic Planning in Outsourcing Relationships among Large Scale Food Processors in Kenya

  • Susan Mary Sanita Mulewa School of Business
  • Dr. Fred Mugambi Mwirigi School of Revenue Administration
  • Dr. Anwar Hood Ahmed Kwale Campus, Technical University of Mombasa
DOI: https://doi.org/10.53555/bm.v3i11.1523
Keywords: Strategic Planning, Strategic Management Practices, Outsourcing Relationships, Large Scale Food Processing Firms

Abstract

The purpose of this study was to establish the effects of strategic planning as a strategic management practice in outsourcing relationships among large sale food processors in Kenya. Stratified random sampling was applied in the selection of the large scale food processing in Kenya. Through the stratified random sampling, the study respondents were 123 large scale food processing firms in Kenya. The study used questionnaires for data collection. From 123 questionnaires distributed, data was then collected, coded and analysed. From the analysis, the study found a weak positive linear relationship between strategic planning and outsourcing relationships since strategic planning (r =0.476) whose significant value was 0.000 being less than 5% as the level of significance. It thus concluded that the effects of strategic planning in outsourcing relationships among the large scale food processing firms in Kenya is equally important

Downloads

Download data is not yet available.

Author Biographies

Susan Mary Sanita Mulewa, School of Business

Ph.D Candidate

Dr. Fred Mugambi Mwirigi, School of Revenue Administration

Deputy Commissioner

Academics & Student

Dr. Anwar Hood Ahmed, Kwale Campus, Technical University of Mombasa

Director

Published
2017-11-30
How to Cite
Sanita Mulewa, S. M., Mugambi Mwirigi, D. F., & Hood Ahmed, D. A. (2017). The Effects of Strategic Planning in Outsourcing Relationships among Large Scale Food Processors in Kenya. IJRDO - Journal of Business Management, 3(11), 18-39. https://doi.org/10.53555/bm.v3i11.1523
Issue
Vol. 3 No. 11 (2017): IJRDO - Journal of Business Management
Section
Articles

By submitting a manuscript to IJRDO – Journal of Business Management, the author(s) confirm that the work is original and does not infringe upon any existing copyrights or third-party rights.

Authors retain responsibility for the content of their work. In cases of proven ethical misconduct such as plagiarism or duplicate publication, the journal reserves the right to take appropriate action, which may include correction or retraction, in accordance with publication ethics.